Contra Vision have been a long term advocate of energy saving principles and green initiatives. Our original invention was partly designed to utilise existing glass surfaces as opportunities for advertising, without the need for extra billboards cluttering the landscape.

PVC can be viewed negatively, but we have put in place a number of initiatives and continue to develop new ideas to reduce any impact on the environment.

Recycling (UK only)

We have been working with Reconomy who have developed a PVC collection and recycling scheme in the UK. In most cases our products end up in either landfill or ‘energy from waste’ (EFW) facilities. Reconomy have found an alternative way to treat this waste, by recycling the PVC material into second grade products such as plant pots, traffic cones or fencing blocks.

This scheme has been set-up specifically for printers in the UK and could help reduce waste management costs. Reconomy manage the complete process for the printer and once up and running, the printer will benefit by sharing this achievement with current and potential customers. It could also lead to being eligible for environmental accreditation.

The materials Reconomy will take include:

  • Self-adhesive PVC without the liner (our Campaign & Performance range)
  • Printed and un-printed
  • Laminated with a cast PVC overlaminate
  • Other vinyl products may be accepted
economy logo

If you do decide to join the scheme then we’d love to hear form you so we can share the success of the scheme and help reduce the volume of material going to other end-of-life destinations.

Visit to find out more or visit our ‘Advice on Recycling’ page for further information.

If any of our customers know of similar recycling schemes in Europe or North America then please get in touch at

Energy Saving Products

Contra Vision® perforated window films can have a net CO2 reduction when used on vehicle and building windows. This can be seen on our Benefits of Reduced Air Conditioning page.

The first assessment we had carried out was based on a bus travelling around Sydney, Australia with our perforated window film applied. By having the film in place on the windows, there was a reduction in the energy use of the air conditioning unit as the window film reflected the heat away from the vehicle.

Using that same theory we were able to calculate that by installing Contra Vision perforated window film on retail or office windows there would be a substantial saving in the air conditioning usage over the course of a year*.

Energy Efficiency And Green Energy Concept, Woman Hand Holding Tablet And Looking At House Efficiency Rating.

Our Product’s and Business CO2 Footprint

We are continually seeking new ways to reduce our impact on the planet. As part of this on-going mission we are reviewing our products CO2 footprint as part of an LCA assessment and in parallel an assessment of our businesses footprint.

Recent changes include:

  • Using a percentage of recycled content in our PVC film
  • Swapping bubble wrap and the polythene bag for a PE sleeve leading to a reduction of around 2 tonnes of plastic per year
  • Sourcing recyclable packaging for the products sold in our Privacy store

In the background the Research & Development team is working on reducing the weight of our products, looking at alternatives to PVC and further improvements to our product packaging.

Other initiatives such as flexible working for our employees between our offices and homes, has had a positive impact on the businesses CO2 footprint. A 60% reduction in commuting, plus virtual meetings taking place whenever possible, has had a big input into reducing the impact.

Green Footprint On A Tree Trunk

REACH Compliant Products

We are proud that all our products are REACH (an EU regulation) compliant, this covers all the products we manufacture including those we sell outside of the EU.

REACH stands for the 4 processes it covers, namely the Registration, Evaluation, Authorisation and restriction of Chemicals. A list of the substances is maintained that have hazards with serious consequences (substances of very high concern – SVHC’s). Every year this list is reviewed and updated, meaning that our products are also tested as updates are made to the list. Regulation (EC) No 1907/2006 – Registration, Evaluation, Authorisation and Restriction of Chemicals (REACH)

Furthermore we also test our products for the use of phlatate’s (a group of chemicals used to make plastics more durable, often called plasticizers) which are used in the PVC manufacturing process, this is to ensure they are within the safe usage levels, this also falls under the scope of REACH. Annex XVII

* these studies are theoretical and each application will need to be assessed independently. Please contact for further information and advice

School of Fish