Train Advertising | Inside Window

Application Overview

Posters and advertising is usually applied to windows so it faces outwards. On underground trains the window prints are facing the opposite way to attract the attention of passengers inside the carriage. The graphics are invisible from the platform allowing an excellent view into the carriage. From inside, the graphics appear much more transparent when the train arrives at the platform. This is because light from the platform “burns through” and dominates the window graphics in terms of the eye’s perception.